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Case Study : The Bavarian Administration of Surveying and Mapping, Germany
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The Bavarian Administration of Surveying and Mapping (Landesamt für Vermessung und Geoinformation, Bayern) selects a CRM solution based on openCRX |
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On the basis of a bidding process, the Bavarian Administration of Surveying and Mapping (Landesamt für Vermessung und Geoinformation Bayern) selects an openCRX-based customer relationship management system (CRM-system). openCRX is at the core of a push to optimize customer relationship management processes throughout the Bavarian Administration of Surveying and Mapping. The CRM solution provides high-quality real-time customer information and is essential in managing and controlling marketing activities. All relevant data (customers and contact information, products, and orders) are stored in a database powered by PostgreSQL, an Open Source database management system.
In a first phase, employess of the Bavarian Administration of Surveying and Mapping who are responsible for distribution will use the web-based CRM-system. In second phase, all employees of the agencies and branches of the Bavarian Administration of Surveying and Mapping, located all over Bavaria, will be granted access to the openCRX-based CRM-system..
About the Bavarian Administration of Surveying and Mapping
(Landesamt für Vermessung und Geoinformation Bayern)
The Bavarian Administration of Surveying and Mapping is the oldest government agency of Bavaria (Germany), yet it is one of the most modern technical agencies.
One of the core services of the Bavarian Administration of Surveying and Mapping is the collection and distribution of geographical base data of Bavaria. This includes for example orthophotos (satellite or aerial photographs rectified to correct for natural distortions), topographical maps, and GIS like ATKIS® (Amtliches Topographisch-Kartographisches Informationssystems) and ALKIS® (Amtliches Liegenschaftskataster Informationssystem).
Base data are essential for various planning tasks in commercial, administrational, and recreational activities. The Bavarian Administration of Surveying and Mapping keeps the geographical base data of Bavaria up to date. Additional information about the Bavarian Administration of Surveying and Mapping is available from http://www.lvg.bayern.de/.
| Web site: | http://www.lvg.bayern.de/ |
| Project lead: | Leiter der Abteilung Geodaten und Geodatendienste Landesamt für Vermessung und Geoinformation Alexandrastraße 4 D-80538 München |
| E-mail: |
